WordPress SEO Essentials

In WordPress SEO Essentials, I'll teach you how to be confident creating the meta data needed to ensure your web pages can be found by search engines.

SEO doesn't have to be complicated, and, in this course, I make it super-simple by explaining - step-by-step - what you need to do to ensure you are structuring your web pages and blog posts correctly and are adding the meta data needed to ensure your content gets seen by search engines.

Each lesson is easy to understand, with no techy-jargon or confusing instructions. Screenshots and video walkthroughs reinforce each step of the process.

4 Modules

Introduction to SEO and WordPress

An introduction to what search engine optimisation is, how search engines work, the four pillars of SEO and how WordPress integrates SEO principles out of the box.

Setting Up Your WordPress Site for SEO

How to optimise the structure and navigation of your WordPress website for SEO and then install and configure the Slim SEO WordPress plugin.

Creating Search Engine Friendly Content

How to conduct keyword research, create content around those keywords and how to format your content so search engines know what your web page is about.

SEO Beyond the Content

Additional SEO information, such as optimising your website for speed and performance and building backlinks. The are also some downloadable resources.

Modules for this course 4

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